Throughout the recent years, the information intensity that has been created from ICTs and especially the Internet has been proved as a great and constant obstacle in the supply chain management of businesses. In the era of internetworking competition it is not wise anymore for a business that wants to be viable to think about its own mission, objectives and value chain as a separate part from its suppliers’ and distributors’ value chains. Strategies that cause cost reduction, quality and efficiency improvement and competitive advantages in general should not anymore be considered for a single company’s functions, but for the whole Value Production System in which they participate.

The problems in the supply chain that appear to be obvious in today’s working environments, have to do with complicated external and internal ordering, receiving, delivering and logistics in general, that cause accumulative compromise to the value of the products and services delivered. Furthermore, because of the common sense that the supply chain has to do only with material flows and managing financial assets, managers appear to forget that a crucial factor for adding value to the final product of the Value Production System is the management of the information flows. Delivery of this information among the different supply and value chains is the key to an organization’s viability.

In order to address to the above problematic situations, information systems and ICTs can provide important help and therefore should be cautiously managed and not neglected. The information systems strategy of the various business units should be driven from the information systems corporate strategy. The use of ICTs such as extranets, ERPs, CRM’s, Web 2.0 and of course the Internet, can prove to be key factors for managing the information flows from the upstream to the downstream and keep up with environment changes. In addition, Strategic Information Systems (SIS) like GDSs (Global Distribution Systems) in the tourism industry or Electronic Distribution Systems (EDSs) through Value Added Networks (VANs) as long as Content Management Systems (CMSs) are very useful for a company in order to create business processes that are interoperable with their collaborators’ and present cross functional integration. A simple example is the forecasting of our distributors’ or suppliers’ inventory using real time, accurate information.